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APPLICATION NAME & WEBSITE: Yelp http://www.yelp.com
DESCRIPTION: Search for places to eat, shop, drink, relax and play then read reviews from an active community of locals in the know
SOCIAL SPECS: Huge social community in itself. Lets you add friends from Facebook and Twitter, plus you may “push” your activities to your Facebook Timeline and/or Twitter feed. Post a lot of reviews and get nominated to becoming an “ELITE”. Sponsored Yelp Elite parties are the bomb. Trust.
LOCATION SERVICES: Has “Nearby” function to search by location and/or category. Bonus– you can check which venues are open at 2am, dog-friendly or within walking distance.
FUN FACTOR: You can make comments and give compliments to those Yelpers writing fantastic, fun or funk reviews. Start following people that have your taste in venues.
DESIGN & INTERFACE: Clean, intuitive, easy to use. Loads quickly.
HIGHLIGHTS & TIPS: Create “bookmarks” for venues with great reviews, so that you remember to check it out next time you’re scouting for a new spot. You can’t write reviews from the app, but your check-in serves as a reminder when you get back to your computer.
- Growth in Advertising and Mobile Boost Yelp Shares (prweb.com)
- Yelp Launches Update For iOS And Web Applications [Updates] (makeuseof.com)
- Yelp iOS app update brings the awesome (slashgear.com)